Place in Marketing Mix refers to the distribution channels that are needed to take the products to the end-users.
- Location
- Layout
- Distribution channels
- Retail / wholesale
- Internet
- Telephone
- Face-to-face selling
BATheories.com is managed by a group of educators from Mumbai. We also manage the website StudyMumbai.com. Our panel includes experienced professionals and lecturers with a background in management. BATheories is where we talk about the various business theories and models for BA (Business Administration) students.